For Google’s annual celebration of Women in Machine Learning, our team was presented the opportunity to update the brand language to embody the energy of this 2022 event.
We created a new logomark, illustration style, and motion standards, which were applied across social and broadcast assets.
Client
Google Developer Studio
Role
I led the motion design for this project, assembling the motion system and standards, so our agency partners could effectivly execute our social campaign. I also directed and animated the high visibility motion assets seen in our run of show.
Google Developer Studio
Role
I led the motion design for this project, assembling the motion system and standards, so our agency partners could effectivly execute our social campaign. I also directed and animated the high visibility motion assets seen in our run of show.
Team
Associate Creative Director:Daniel Nicholas
Animator: Ella Dobson
Designer: Taylor Vennel
Sound Designer: Peter Van Straten
Illustration: Ocupop
Associate Creative Director:Daniel Nicholas
Animator: Ella Dobson
Designer: Taylor Vennel
Sound Designer: Peter Van Straten
Illustration: Ocupop
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